We have been living in a bit of a la-la land in terms of both water and air. We've never priced those as goods. So the product of the environmental degradation has never been priced into the ultimate product to the consumer.
I want to get both comments here, both on the business side and from your side. Is it your view that Canada is ready to deal with the issue of the pricing of environmental carbon, and the question really is, by what means?
I'd ask that of both Mr. Conway and Professor Brooks.