Mr. Jean-Michel Catta (General Director, Consultations and Communications Branch, Department of Finance) at the Finance Committee

On February 10th, 2009. See this statement in context.

February 10th, 2009 / 3:40 p.m.

Jean-Michel Catta General Director, Consultations and Communications Branch, Department of Finance

Thank you.

The media buy is essentially determined by the objective of the campaign. As Mr. Miller indicated previously, the objective of the campaign was to raise awareness of the TFSA among Canadians.

See context to find out what was said next.