Thank you.
Indeed, the Canadian Tourism Commission's decreased budget has been criticized in the hotel industry across Canada. This has led to difficult choices concerning adjoining markets. We have abandoned the American market, which provides the greatest number of tourists to Canada. As you mentioned, in the past four or five years, we have had to abandon initiatives in several countries.
Doing business in tourism requires an enormous amount of work. We are talking here about several years. Pulling out of a country where we are doing marketing shows us—and it is clear when it comes to costs—that our performance, tourism-wise, is lower. Yet, Canada is one of the countries that people are interested in visiting because they see it as a safe and beautiful country. But we are not capitalizing on that opportunity.
Needless to say, increasing the Canadian Tourism Commission's budget is very important.