I think the strength of the Canadian banking system would definitely be a factor. It is something that Canada is gaining a reputation for around the world, as being the only G-7 country that did not have to provide government financial support to financial institutions, which is something I think we can be proud of.
I think we have a bit of a positive reputation in that area globally, but there is a lot more we should be doing to blow our own horn, which I know is very un-Canadian. But we need to be out there marketing ourselves much more aggressively.