The establishment of a fair playing field is incredibly important. There are a number of measures. Forcing them to pay for the content that they use is definitely a key measure and an easy one that can be enacted right now. Following the lead of Quebec and Saskatchewan in requiring them to collect sales taxes on their products is something simple that can happen right now. Corporate income tax is another matter.
A last matter that I would say is this: Facebook profits by claiming to be a neutral platform, and as a result they allow all manner of content that is actually illegal to pass through. We're talking, for example, about hundreds of thousands of images, every day, of child sexual exploitation, and those are just the ones that are reported. There's been extensive documentation of this. This is content that their competitors that are in the same business would be shut down for. I think if we are a country of laws, we should start to apply them. I think if we did apply them, we would find that Canadian journalism organizations are actually quite efficient in ensuring that the content that gets through is safe and legal. If Facebook, as a competitor in the business, were held to the same standard, I think the marketplace would look quite different.