Well, one way to approach this is, for example, like Chile. I'm not sure that it's doing well, but it definitely has a different impact than what we have in B.C. because it doesn't have wild fish. In Chile's case, it's easier. I know, even from a public opinion perspective, that aquaculture is received in a better way there than in Norway—well, than in Europe, in general, and in B.C.
I would say that aquaculture operations have improved over the last few years—the last 10 or 20 years. They are definitely better than they were 20 years ago. However, there is a difference between being better and being sustainable, and I don't think we are there yet.