Like me, have you noticed that in recent years there has been a resurgence of interest in this recreational fishing, among people of all social classes as well as among young people? Take Hooké, for example—which you're probably familiar with. We're seeing young people who are genuinely interested in this type of fishing. They want to conserve salmon and do more.
So, when you guide these people, do you also see that they aren't just millionaires, as people say?