Actually, yes. To be frank, absolutely. But it's not necessarily an indication that the farmers do not put a lot of emphasis on how safe the product is. It's because the farmers themselves feel how safe the product is, because they consume it. They produce the milk and they consume it on the farm, and therefore they're convinced of how good a job they do.
When you get into on-farm food safety programs, it's a question of recording everything and it's the details. Most of the farmers who have come into this program in the end have said, “Look, that's what I was doing. But I had to fill in all these forms and I had to document it, and I had to record it, and I had to report it, and so on and so on.” So the farmer's reluctance is not necessarily on the food safety aspect, if you want; it's on the process, and you'll understand that.
But with today's traceability and food problems and so on, you now need to do those things, and it's a question of time before we complete it. And it's picking up. So I'm very optimistic that we'll meet our targets within a very short lapse.