As we said before, the problem of markets also has a structural impasse, but in the context of the farmer, and Parliament organizing farmers, one of the things we foresee is organizing them and empowering them to the point where they can negotiate good markets for themselves, and linking them to those markets.
Ms. McDonough, I'll just give you one example. In our program, we have organized farmers—when I talk about farmers, I'm talking about men and women, because 45% of the farmers in this organization are women. We have managed to link them with big companies, Guinness and other big exporters, for markets. In that context, we have set up a social marketing company that is farmer-owned, and the farmers themselves are sitting on the board of this company. This company negotiates with Guinness on the price and comes back and negotiates with the farmers. One of the things I see as being very important is empowering them, giving them that market information and making it possible for them to understand the whole production and marketing chain, to be part of it.
As a result, what we have seen...we thought the farmers' production was low. Because there was an opportunity to get a higher price, last year we supplied 150 pounds of sorghum to Guinness. This year we are supplying 600 pounds from those farmers, without fertilizer, without anything. I'm not saying that is not important. I am saying that by opening up that opportunity, by their being able to understand that we are getting a good price and by being part of that process, they are able to go back and take their own initiative as to where and how much acreage they will put into this to get a good income for the other things they need for their families.
In my opinion, markets are important. The structural issues are important. Organizing them and making them part of that and empowering them to be able to negotiate is also important.