I know that the Washington embassy has engaged the Internet for developing a network of Canadians in the United States, putting out information about the relationship with Canada. I don't think a lot of Americans know that for 39 American states, I think it is, Canada is the number one export market. This is not just a border phenomenon.
In my view, we have to spend more money on public diplomacy to tell our stories to Americans so that we can then have the greater mind share when it comes to both our issues and issues on which we want to have influence.