That could be one way of solving the dilemma. Another way would be to streamline the process but have two independent committees focus on the two aspects of the mission. They would then make their recommendation, and then we could have a body that would balance what is recommended in both cases, considering the trade-off between sales and adherence to Canadian values.
There's no perfect governance mechanism, there's no perfect way of arriving at an answer, but anything that helps to prevent a conflict of interest is a win for both industry and government.