Rate increases are something we have always studied. The reality is that you have to stay competitive. In fact, I consider it normal for certain rates to increase. However, they must be increased in a reasonable way. Inflation also plays a role every year. I think it is normal for certain adjustments to be made. However, it must be done sensibly and gradually and should not hurt business in general.
We ship parcels to far northern Quebec. Some people are very well dressed in Nunavut. Some make purchases from Frank + Oak. If we ship a parcel via UPS or FedEx, they hand the box over to Canada Post. An improvement is needed, but I do not know the right method to use in these circumstances.