I don't have a breakdown for you. I can get that to the committee. I will say that $2.9 million of the funding goes toward the PCO COVID response team. As part of that team, we work with our behavioural science folks in PCO. We work with our own in-house team to be able to work with both the Public Health Agency of Canada and Finance Canada on the ad campaigns. In every ad campaign we do with the Government of Canada, we do use the agency of record to place the media buys. That is Cossette Media. We use them on a regular basis for all of the buys we do.
I could get back to you on what the in-house capacity is. The Public Health Agency of Canada and Finance have teams that work with us very closely on advertising.