As part of that process, I think regulation for this industry is obviously for the benefit of everyone. As you know, there's a lot of information out there and a lack of information as to the types of regulation that may occur. Obviously, we're on the side that says these products should only be used by people over the legal age.
But I think part of the bigger process is really taking apart the e-cigarette, understanding all the components that are involved, and ensuring that those components are safe to be brought in. What we know today is that it's mostly the lithium ion batteries that are used in electronic cigarettes.
Whether it's our laptop or our cellphone, there are processes that are in place to ensure those batteries are safe, and we should have the same processes to ensure that it's the same with electronic cigarettes: ensuring that they go through the UN 38.3 testing, making sure that the chargers that are available for electronic cigarette chargeable products follow the CSA or CUL certification, and making sure that the way that the product is constructed ensures that loose or frayed wires are all covered in electrical tape, all taped around the battery.
These are the intricate processes that we all need to ensure that these products are safe for use in the marketplace.