That's what “The Way Forward” is about. It's about the palliative approach to care, so it's less about the specialists' care and more about the family physicians, the emergency wards, and whatnot being able to have the right conversation with the patient, know where they can refer to if they need to refer, and find the right level of care.
We really haven't really done that much.... This is new for Canada, and we really haven't done that. We did an Ipsos Reid poll of physicians and nurses in this country as part of “The Way Forward” project two or three years ago, and we found great receptivity—these were people not working in hospice palliative care—about knowing more about palliative care, being willing, and citing this as a gap in their care. The sky is the limit on being able to roll this out, but we haven't rolled it out yet.