Yes. I think that credible regulatory system and what it offers to businesses that are compliant is an incredibly important aspect of having a strong regulatory system. It starts to form part of that social licence for these companies to produce the products they do produce in such a way that consumers know they can trust them to be safe and of good quality, and to do what they say.
There's also the element, especially when I'm thinking about the members we represent, that they are seeking how to be compliant. They are looking to be compliant. They're not looking to the regulatory system to provide them with ways to circumvent safety. They are looking to that regulatory system to help give that sense of safety and quality to their consumers, whether they're in Canada or exporting those products around the world.
