Evidence of meeting #25 for Human Resources, Skills and Social Development and the Status of Persons with Disabilities in the 39th Parliament, 1st Session. (The original version is on Parliament’s site, as are the minutes.) The winning word was industry.

On the agenda

MPs speaking

Also speaking

Bonnie Kennedy  Executive Director, Canadian Association for Prior Learning Assessment
Victor Santacruz  Executive Director, Canadian Nursery Landscape Association
Harold Deenen  Co-Chair, Human Resource Committee, Canadian Nursery Landscape Association
John O'Leary  President, Frontier College

9:10 a.m.

Executive Director, Canadian Association for Prior Learning Assessment

Bonnie Kennedy

Our organization doesn't have any core funding. Our organization is basically reliant upon membership fees and project funding, and we all know the downside of project funding--once the project's over, where's the sustainability? Even if the results are outstanding, where is the sustainability?

What I see as some solutions in terms of the big picture picks up on Mr. O'Leary's point; I think we need an adult learning strategy in Canada. We don't have one. It would deal with the issues around literacy. It would deal with the issues around seasonal workers and older workers. We really need to grapple with the reality that our education and training system is still oriented towards youth, yet we all get old so quickly, as was mentioned earlier. I think we need to develop an adult learning strategy that would embrace literacy and would embrace prior learning assessment.

Your colleague was mentioning seasonal workers. What mechanisms do we have in place to support adult learners and career planning? Within HR communities generally, I don't think there's an HR professional anywhere who wouldn't say that their business is interested in employee development, but it's very hard to articulate that across the country in terms of an adult learning strategy, because we think of career development as something that takes place in high schools. Unless you're in transition, unless you've lost your job, you can't even access career planning or job search assistance, because it's not available to you unless you're in crisis.

I would suggest that part of the funding would deal with some of those broader issues around adult learning in Canada. That would certainly be appropriate in terms of the number of immigrants we bring into this country.

9:15 a.m.

NDP

Tony Martin NDP Sault Ste. Marie, ON

Where do you get your funding now?

9:15 a.m.

Executive Director, Canadian Association for Prior Learning Assessment

Bonnie Kennedy

My organization, CAPLA, does not have any core funding.

9:15 a.m.

NDP

Tony Martin NDP Sault Ste. Marie, ON

But you must have some funding.

9:15 a.m.

Executive Director, Canadian Association for Prior Learning Assessment

Bonnie Kennedy

We have funding from projects that we undertake. In fact, I brought some materials for you to look at about some of the projects we've done for the Government of Canada.

HRSDC, for example, funds a biennial conference every other year on recognizing learning, and for the last two events, in 2003 and 2006, our organization has hosted that event. There is some speculation as to whether this HRSDC event will be financed again. I'm not sure why that is. One would think that in a skills shortage environment, recognition of prior learning would be key to managing a skills shortage in terms of mining the resources that older workers have, that seasonal workers have--all those skills and that knowledge. Without a facilitated process of getting people to reach underneath and find what their hidden skills are, they will go unnoticed.

9:15 a.m.

NDP

Tony Martin NDP Sault Ste. Marie, ON

Do you have any idea of what kind of money--a ballpark figure--would be needed to develop this national strategy, with guidelines?

9:15 a.m.

Executive Director, Canadian Association for Prior Learning Assessment

Bonnie Kennedy

I guess there are a couple of issues. First of all, there would need to be some coordination. And if you're asking what it would cost to create a sector-like organization to manage this, I would say it would probably be somewhere in the neighbourhood of $300,000 per year over five years, similar to how sector councils are financed in Canada.

The other issue, of course, is the development of a strategy. That would presumably have to be financed in another way, in addition to having some sort of leadership to coordinate that effort.

Likewise, in terms of project funding, I've suggested in the brief that it would seem to me that provinces and territories that are moving forward in recognizing the prior learning of.... For example, in Nunavut, their indigenous communities have very definite targets on assessing the prior learning of local people so they can be put into jobs within the government. Those kinds of targeted projects, I think, require funding, as well.

It could come under a work skills strategy. It could come under adult learning and literacy. But I think those three areas would require dedicated funding, separate funding, for all three.

9:15 a.m.

NDP

Tony Martin NDP Sault Ste. Marie, ON

Thank you. Hopefully I'll have another round with a couple of more questions, but maybe I'll stay with you, Bonnie.

The impact you see in the work you do.... Once you determine, first of all, what the prior learning and skill of the person is, as was mentioned by John, then literacy becomes an issue in many cases.

As for the impact of a drop of $17.7 million to literacy across the country, do you have any idea what that will do to your work?

9:15 a.m.

Executive Director, Canadian Association for Prior Learning Assessment

Bonnie Kennedy

I think the impact is perhaps twofold. One thing is the message that it sends in the community-based organizations and organizations similar to mine, which work to provide programs to adults who are underserved. There's an atmosphere created by such cuts. And I think, when it comes to recognition of learning, the cuts do affect all of us who are involved with adults, whether it's in literacy or in recognition of programs, or in recognition of learning and skills. So the drop has a dramatic effect.

Our event just took place in New Brunswick, as I mentioned to you, a couple of weeks ago. There was a lot of concern about where the Government of Canada is in terms of recognizing the skills of older workers, recognizing the skills of immigrants, aboriginal people, and seasonal workers. I don't think we can afford not to recognize the knowledge and skills of our people. That makes no sense if we're in fact dealing with a skills shortage.

From my perspective, I think of the term “multiple literacies”. When I think of somebody who can't read, perhaps they have a tremendous ability in some other area. So I think we need to celebrate the learning of Canadians in areas in which they are competent, and provide them, as I mentioned in my brief, opportunities to express that competence in some helpful workplace tool, such as a portfolio of learning where they can celebrate their learning. They can market their learning to an employer in the off-seasons, as an example, and through such a process oftentimes come to the realization themselves that, “Gee, I need some literacy training here. I'm having trouble writing this.” So this would provide an opportunity through self-reflection and self-assessment to get people motivated and engaged in lifelong learning.

I think of the population that step up to these opportunities. It's the 70% that are feeling disenfranchised, the older workers who feel that they don't have anything to offer because they're 55. We can't afford to waste those skills.

9:20 a.m.

Conservative

The Chair Conservative Dean Allison

Thank you, Ms. Kennedy.

We're going to move to Mr. Albrecht.

You have seven minutes, sir.

October 26th, 2006 / 9:20 a.m.

Conservative

Harold Albrecht Conservative Kitchener—Conestoga, ON

Thank you, Mr. Chair.

Thank you to each of you for appearing before the committee today.

I'd like to follow up on the issue of literacy funding. I'd point out that our government is clearly interested in continuing to fund literacy programs. Mr. O'Leary commented on the need to reorganize and restructure some of that, and paraphrased the words of Mr. Lewis most appropriately when he said we need fewer people doing studies and more people studying. It's my impression that is exactly the stand that our government takes. We're not going to continue to fund study upon study; we want the program on the ground, where the funds are needed to actually be implemented to do the literacy training in place. So that's a comment.

To Mr. Deenen, I'm thankful that you do hire 65-year-olds, so that 15 years from now, when I'm not elected.... I love the outdoor work, and I'm looking forward to it. You will leave a card at the end of the...?

9:20 a.m.

Co-Chair, Human Resource Committee, Canadian Nursery Landscape Association

Harold Deenen

Absolutely, sir.

9:20 a.m.

Conservative

Harold Albrecht Conservative Kitchener—Conestoga, ON

Mr. Santacruz commented on this aspect of highlighting the skilled trades, and the importance of those skilled trades, and the fact that while medical doctors, lawyers, and so on are all good professions, we need to somehow highlight the value of the skilled trades. My question is, what can we do as a federal government? You said you don't need dollars; you want solutions. What can we do as a federal government to heighten the awareness, the viability, and the productivity of those kinds of jobs?

My son graduated from University of Guelph, and now he has a landscape architecture degree. So he's working in the very field that you folks are in, and I know the value of that kind of work. I graduated in dentistry in 1973, and certainly I don't see his work as any less important than medical or dental or law, or whatever. So my question is this: how can we raise the awareness of our young people, so that they see these as important professions?

9:20 a.m.

Executive Director, Canadian Nursery Landscape Association

Victor Santacruz

First of all, thank you for encouraging your son to take landscape architecture. That's always great.

I don't think we have enough time to discuss how we can do all of that, but I think a lot of it is education.

If we think about a lot of skilled labour, in many cases we depend a lot on immigrants, although I can honestly tell you that Canada is doing quite well compared to other parts of the world, even those that we consider to be progressive, like Denmark. I was there recently and they have about three graduates in horticulture a year. I feel for them. They don't have a labour shortage, but I feel for them regarding skilled labour.

Yes, an awful lot of it is education, and I think it's for all the skilled trades, not only us, although we care about ourselves more. Ultimately, I think all skilled labour has an issue in regard to schools. A lot of it is education, public education programs that you can do, including prior learning assessment.

It's a definite issue for us. We are taking steps to work with colleges, universities, and high schools. I think a program was recently announced, where some high schools in Ontario are going to take a similar stance to those in Quebec, with CEGEPs, and they're going to specialize in horticulture or in certain trades.

But I feel education is the way to go, working with industry to really know the skill sets we and others, like Harold's company, require when they get to the workforce.

9:25 a.m.

Co-Chair, Human Resource Committee, Canadian Nursery Landscape Association

Harold Deenen

You asked a very good question.

Victor is being rather modest. This past week we brought people from all over Canada, about 20 people who are in the industry--growers, nursery people, and landscapers--to specifically talk about raising the awareness of the importance of green, through Project EverGreen's “Because Green Matters”, and raising the awareness of Canadians on the importance of people who are in the green industry. We spent all that money and brought all these people together to discuss how we can raise the awareness of Canadians.

It's a very good question. We can forward to you copies of the strategic plan, but ideas were coming from everywhere to try to make Canadians more aware of what we do. People don't understand what we do.

9:25 a.m.

Conservative

Harold Albrecht Conservative Kitchener—Conestoga, ON

Were there two or three that came to the top, two or three ideas that you would remember?

9:25 a.m.

Co-Chair, Human Resource Committee, Canadian Nursery Landscape Association

Harold Deenen

Well, I'm not crazy about the idea of a marketing board, although that obviously came to the top, because you then have to start talking about check-offs and all of the things that you have to start governing. But I think, more than anything, it was simply raising the awareness of Canadians through any kind of media possible. It's a really expensive process, tremendously expensive.

We talked about the education system and making sure it filters down not only to the universities but all the way to the elementary kids, so they understand that, as Victor said, the trades are a proud tradition. I'm the second generation in horticulture, and I'm very proud of it. My daughter is now the third generation, and I think it's great.

9:25 a.m.

Conservative

Harold Albrecht Conservative Kitchener—Conestoga, ON

Do I still have some time, Mr. Chairman?

9:25 a.m.

Conservative

The Chair Conservative Dean Allison

Yes.

9:25 a.m.

Conservative

Harold Albrecht Conservative Kitchener—Conestoga, ON

I think the issue is much broader, as you pointed out, than simply the horticultural area. It's plumbing, electrical, and auto mechanics.

This fits in so well with Ms. Kennedy's comment about prior learning. I have relatives who could take an engine apart and put it back together, without a manual to read, and I couldn't do it with a manual. I think it's important to look at all of the trades to try to find a way to raise the value, if I can use that term, in the minds of our young people.

9:25 a.m.

Executive Director, Canadian Nursery Landscape Association

Victor Santacruz

I looked at trends, and right now there are a couple.

They have a program in the Paris area, where the ministry of education got together with industry, and they actually have a green day. It means the ministry pays for buses and industry provides access to retail garden centres and nurseries. The students come down and spend the day learning about horticulture, greening, and the environment. They start at a young age. They each get to take a little plant or a bulb home to learn about planting.

It's a twofold benefit: one, again, is for the environment, of course, because the work we do helps the environment; and two, it gets people interested in trades, whether those trades are horticulture or anything related to our industry.

It can be mechanical. I can tell you that many landscape companies have many mechanics working for them, because we have a lot of equipment. It can be computer engineers. Certain members have large growing operations, with automated irrigation systems. There's a long list.

But it again gives access to learning, as Harold said, at that early stage. It's an example of how we can work together to create a mutual benefit for the Canadian environment, governments, industry, and our children.

9:30 a.m.

Conservative

The Chair Conservative Dean Allison

Thank you.

That completes our first round. We will move to our second round of five minutes for questions and answers.

Mr. D'Amours, the time is yours.

9:30 a.m.

Liberal

Jean-Claude D'Amours Liberal Madawaska—Restigouche, NB

Thank you, Mr. Chair.

Mr. O'Leary, you said we had to ensure there were more people in Canada who were able to read and write at a high level. In my opinion, that's precisely the direction we must take. It's definitely not by reducing funds allocated to literacy that we'll be able to do so.

I'm pleased as well to hear the comments by my Conservative colleague. That will enable me to invite him to New Brunswick, to the rural Francophone regions, where literacy offices have had to close their doors. Those offices didn't do any studies, but they provided services in the communities to people who didn't know how to read or write. They didn't do any studies; they provided services. Today they're closed down because of these cuts.

Mr. O'Leary, Canada is a big country, with its provinces, territories and regions. Do you agree with me that the only way to reach an individual who lives on a range, as we say back home, is through people from the community?

That's what happens back home, in New Brunswick, and I suppose it's the same everywhere. These are volunteers who make it possible for literacy programs to exist. This is the one and only reason why they work. It's volunteers who convey the information, who talk with their neighbours and family members to convince them to go take the necessary training.

Do you also think that we can reach people by going into the regions? In a community like Ms. Bonsant's, where there are 112 inhabitants, people are hard for officials from Ottawa, Toronto, Vancouver or Montreal to reach.

As regards literacy, some say people aren't reaching the levels they should reach, but isn't it correct that technology is changing so quickly that everyone has trouble following the situation?

Let's take the example of the BlackBerry and cellular telephone. As far as I know, the BlackBerry wasn't around 10 years ago. We're given a manual one inch thick so we can operate it. When you find yourself with that kind of manual, you may think we should probably evaluate literacy needs every year. That doesn't necessarily mean that we've regressed; it simply means that we haven't advanced as quickly as technology required.

9:30 a.m.

President, Frontier College

John O'Leary

Thank you very much. Like all of your questions, that's worthy of a day's discussion.

But to respond, when I talk about a national program, I'm referring to a program that uses all the tools at our disposal as educators. The first tool is the classroom. In Canada, there's a very extensive community college and school board network that can reach adults in urban and rural areas in classroom situations. That's one way to learn. But not everyone's able to learn well in the classroom.

The second area I think of where we could increase capacity is the workplace. Here in Toronto and in other cities, Frontier College, in a hotel like this, has taught the workers who do read well to help their co-workers who don't read so well. We know that goes on anyway. Workers support one another informally all the time. We need to mobilize and increase capacity through the formal school system and through workplace programs. I agree with you entirely. Frontier College actually is a community-based organization. All of our work is done using volunteers at the community level.

And again, for many adults who have not done well in school and who have had negative school experiences, the idea of walking into a classroom or a literacy class...it's not going to happen. But if they can work with a trained volunteer in their home or in a coffee shop or in a community centre, they can build up their skills and build up their confidence. I know in New Brunswick there's been tremendous, very positive results with the community access program, which I think began with former Premier McKenna.

Using classroom and school capacity, using workplaces, and using community-based programs is important. Then finally, we need strategies for people with special needs--aboriginal people, seniors, and people perhaps living in rural Canada, where there are not as many services available.

With respect to your point about technology, you're absolutely right, the literacy landscape is moving so quickly compared to our parents' generation or our grandparents' generation. In fact, when people are skeptical about literacy, I often say that if you're a member of the baby-boomer generation, which many of us are--probably most of us in this room--I'll bet your grandparents didn't go to high school. I'll bet in many cases your parents didn't finish high school, whether you live in Newfoundland, Montreal, or northern British Columbia

I can use my own family as an example. The O'Learys and the Sullivans came here at the turn of the century. They were literally Irish peasants. They had never been to school. My father went to school until about grade six and then he started working on the farm. He was in the army and then he worked at Massey Ferguson for 40 years. He could fix anything. My mother had a grade 10 education. But to call my father illiterate, I think, would be inaccurate. He was able to participate in his society at that time.

The literacy landscape is moving so quickly that we as educators are having a hard time keeping up to it. And you're right, but we're all constantly engaged in learning and relearning.

As a final comment, you mentioned the BlackBerry. Mr. Lazaridis, who is president of Research In Motion and who created the BlackBerry, made a speech about a year ago. He said that this country needs a mission and that it should be to become the smartest country in the world. I wrote to him. I said that's a great vision; as a teacher and educator, I love that. But, I said, let's not forget the unemployed people or the older people; the people who are cleaning the rooms, as we speak, in this hotel right now; and the working people who don't have a lot of formal education. They also need to be able to participate in this learning society, and not just in the highly skilled trades and as post-secondary students in our country.

Oddly enough, Mr. Lazaridis hasn't replied yet. I'll have to get after him.

9:35 a.m.

Conservative

The Chair Conservative Dean Allison

Thank you Mr. O'Leary.