I'd just mention a few things, which largely have already come up.
There's the motivation factor, which I've discussed, exploring what it is that students are after or that graduates are after when they come.
Building trust and comfort with industrial employment—a company may be entering a community where there are various negative historical factors, and one of those negative historical factors could have been a negative experience with industry. So of course our member companies spend a long time building relationships and building up that trust.
Understanding the local environment and allowing for local factors—this goes back to what previous witnesses have called the “made in northern Canada” approach; you want to allow for local lifestyles and habits and be prepared for things such as seasonal pursuits, where for a month every year people are going to go off and do some specific seasonal activity. A company that has done its homework will be aware of those things well ahead of time and will build that into the whole structure, and so will educators.