The intent was to better disburse the projects across the country. We wanted to make sure that those in rural and remote communities also got their fair share of funding, because those seniors needed support, too. That was something we did.
We've had success with supporting.... There were organizations in some of these rural communities that didn't really have the wherewithal to do the applications. We did some outreach in those ridings that had not been well served in the past to make sure that more organizations came forward and applied for funding. That's why we've had much better results. I'd say there were almost double the number of projects serving rural seniors this year.