I would just say that local solutions are the appropriate response to not only that question and that challenge but all of those that have been raised. The idea that we need to look externally at how to get other foods into communities, how to reduce those costs and to make sure that there are foods that are attractive to people living in those communities is only a small part of the challenge.
My sense of what we have come to understand as a result of the study that we've been involved in is that by focusing on traditional foods and access to those foods and good information about them, we deal with a bigger suite of issues than simply those we hear quite commonly in northern, rural and remote communities that relate to getting food in there and the cost of pop versus other foods or beverages.
I think local solutions are such an effective way of trying to answer these questions.
