I’ve been working on diversifying my markets for years. However, diversifying into other markets isn’t something that happens overnight. Before we can say we’re going to change our approach and sell our products in Europe, it’s going to take several years. Moulds are very heavy and bulky. It’s difficult to break into a new market, and if we have to ship our products to Europe, it will be challenging. We can’t change our business model overnight, because it takes years. Even though manufacturers are known for being agile, it takes years to break into new markets and enter new countries. We won’t be able to achieve that so quickly.
