Good afternoon, bonjour, everyone.
Mr. Chair, members of the committee, and committee staff, thank you so much for inviting us to present to you this afternoon. We're pleased to discuss the bill and talk a little bit about United Way.
I'd like to begin actually by talking about United Way, and then I'll come to our position, in more detail, related to the bill. No doubt all of you know about United Way. We actually have a very special relationship with the federal government. We work with every department for several months of the year. This year we raised $36 million in partnership with the federal government right across the country and $20 million in the national capital region. We have long experience of working with government in that regard.
We are also the largest movement in the country that fundraises in the voluntary sector, supporting health and social services. Each year, we raise more than $480 million. We've raised almost as much this year as we did last year, which is pretty extraordinary because the economic turmoil hit us as it did all of society in the last quarter and the beginning this fiscal year. We know we have a challenge ahead, but at least this year we can maintain many of the commitments we had over the past year.
I also want to talk to you a bit about the transformation we're going through as an organization. Our fundamental purpose is to change living conditions and tackle the toughest issues in communities. It's ultimately about improving the life of Canadians; it's not simply about fundraising.
Our 119 local United Ways across the country have independent boards of directors. They're incorporated separately across the country. They represent diverse citizens who come from a variety of sectors. They work with us to identify community problems and address them on an ongoing and daily basis.
We have approximately 900 staff, and we engage 200,000 volunteers each year across our country, both in fundraising and in working on allocations and how you deploy those resources in the best possible way in local communities.
Our role at national—we're based here in Ottawa—is to provide directions, be strategic, think long term, and help United Ways learn and share together. That's our fundamental purpose.
In 2003, we actually worked very hard to come up with a new mission to move away from simply being an umbrella fundraising organization and really start to understand more fundamentally how you change community conditions. How do you have an impact in the community? That's far more challenging.
For us, fundraising is one of our strategies to reach the public and ignite volunteers and engage people, but the other is to create lasting change in communities. We're really about getting at root causes and thinking long term. That's a fundamental change for us. In the past, for instance, funding a food bank takes resources and is a challenge. Try alleviating and reducing poverty. It's much more challenging.
We're doing this through research, through public policy, through new partnerships and collaborations, and engaging volunteers and citizens in a far more meaningful way. This is going on with United Ways all across the country.
Now I want to come to Bill C-4. Actually, we welcome this legislative initiative and congratulate the government on this act, because we feel it's actually long overdue and will help organizations maintain the credibility and the public trust that is so important for organizations, both ours and ones we fund across the country.
We also support the principle of a new stand-alone legislative framework, which will help organizations and guide them in some areas where perhaps they haven't had the resources in the past to really pay attention. Everyone wants to be transparent and everyone wants to be accountable in our sector, because in fact that is a fundamental precept of our sector—trust. If we don't have trust with citizens, we obviously will not be able to engage them and work with them over time.
We also participated in earlier rounds of consultations in other forms of this bill, so we're happy to see it at this stage. Hopefully it will move through the House in the coming weeks.
Over the last couple of years our board of directors has actually been working in anticipation of this legislation. We took this as a guide and we began to change our policies and our procedures. Whether this actually became law or not, we know it's best practice, and for us that was an important thing, to update our guidelines and requirements to ensure we would be ready and were very credible in terms of the public.
It's true that the bill is complex, and we appreciate the government's role in trying to simplify and clarify how organizations can actually utilize this and be stronger. We do appreciate that this is long overdue and we support the fundamental principles underlying the bill. However, at the same time, we regret a bit that in this recent iteration of the bill there wasn't more extensive consultation with the sector, because some new things have been introduced, and it would have been helpful to have had the time to weigh in on that. On the other hand, we have to keep moving, and we appreciate that it's important to get some of it, or all of it, through the House so that it can start being used by organizations over time.
We do have one major concern. We believe this will have a significant impact on smaller organizations. In our case, we have a number of United Ways. We are very representative of the voluntary sector. In the city of Toronto, for instance, our United Way raises $107 million each year, including this last year, and we have small, remote United Ways that raise $200,000, so we are a very good reflection of the sector.
Our concern is with small and remote United Ways and those small organizations that we also fund. For us, some of the burden of the regulations will potentially have a negative impact on small organizations. There's a fear among some of their members about whether they can continue to attract quality volunteers, and that is a concern for us.
Volunteers get involved with our organization, and many other organizations, because they want to give back to the community. They want to care. They want to make a contribution. They're not interested in overhead and they're not interested in bureaucracy. They live through enough of that in their daily lives. Really, they come out and they want to help fellow citizens. For us, that's an important thing to keep in mind.
We would ask the committee to perhaps consider less onerous requirements in some of the regulations so as to make things simpler, especially in the areas that relate to legal guidelines. This is not about undermining transparency and accountability, but it is about making it simpler.
We also appreciate and understand that the committee, or the government, is going to be holding some workshops across the country after the implementation or the acceptance of this bill. We commend you for that. It's very important to get out and explain to organizations what's embedded in this, because from our experience, the smaller organizations just do not have the capacity to stretch and do more in terms of accountability.
We also have a concern around the rights of members. Obviously it's important to share information with members, and to use modern data management and up-to-date systems to the best of our ability in terms of sharing information, but many small United Ways and local organizations don't have that capacity, so it would be really important for this to be communicated well. Again, if there's any way the regulations around members could be simplified, it would be great.
There's also a tone in the bill that can be taken in one of two ways. From one perspective, it can simply be that you are assisting organizations to be more transparent and accountable. There's another side to that, though, that could start to cast doubt in the minds of the public about huge insufficiencies and incapability and incompetence in voluntary organizations. That has not been our experience crisscrossing this country. What people are able to do with minimal resources is incredible, so I think it is important for the committee to underline this point in casting the introduction of this measure.
With regard to the remedies section, we see remedies across a number of the categories in some of the different pieces of the legislation. We would recommend that they be perhaps centralized in one place. Then organizations could quickly go to that place and be very clear about the areas in which they are accountable. We believe that's also cast around a feeling of trust. In all the polls we do--in the private sector, in the public sector, in our sector--we see that trust levels end up being the top consideration. Yes, we can always improve, but again, we want to give a healthy impression to the community and to the public in general.
We also know that Imagine Canada recently presented before the committee. I think they made some very cogent arguments around the voting rights of members. I don't want to reiterate those. We would support that. They also talked about reducing red tape, and that's something we've been working on with Treasury Board and the current government to ensure that the organizations can be effective but not overwhelmed.
I'm going to leave it at that. We're open to a conversation and a discussion in responding to your questions.
Again, thank you so much for inviting us, and we look forward to chatting with you about this.