I think we would obviously work in partnership with the CRTC, Industry Canada, and the Competition Bureau, but in our experience, we have found that public education and compliance education for businesses are critical to making this work.
We would definitely have our fact sheets. We actually have a blog on our site. We are now even using Twitter to get the message out to individuals who aren't necessarily the same age as most of us in the room. We would use all kinds of channels of communication. I think that's where we would invest time and resources in the first year.