Previously, we had provisions in the law that prohibited the use of false or misleading representations in hard copy, in newspapers, for example, or advertising or telemarketing. But we had no means of prohibiting false representations in electronic communications such as e-mail. The goal of this amendment specifically is to create a level playing field that includes technology. So misleading representations are contrary to the provisions of the act whether they be oral, written or by e-mail. In broad terms, that is the goal.
On October 26th, 2009. See this statement in context.