It's mainly because I see competition, particularly competition that stimulates access and usage of the Internet, as playing a large part in developing national content. I'm not talking about movies or music, necessarily; I'm talking about other content products that are put on Internet and made available to the residents of that country. When you do have a lot of competition in the ISP market, you find that you have development of content.
In a more general sense, when telcos can start providing content--and there are requirements that they do need to provide a certain percentage of their content from national sources--you will find that they stimulate production. One thing we've seen in France, for example, is that one of the satellite companies that also has access on cable, Canal Satellite, is a large investor in content production.