I'd be pleased to talk about that. Just to be very clear, we're talking about songwriters and not musicians when we talk about that term extension.
My members invest in emerging songwriters. They find them, they provide them with studio space, and they provide them with the ability to travel and co-write with songwriters around the world. A songwriter who chooses to go into a publishing deal is then entering into a relationship with an individual or a company that's helping to further their career.
Our companies can't make those decisions about such investments unless they have a strong revenue stream. As I explained, of our mid-sized companies, the strongest one is going to be the one that owns and administers foreign catalogues and Canadian catalogues and that has older works that are tried and true and that you can basically go to the bank with because you can predict the revenue flow for the next 10 years. Knowing what your revenue flow is going to be for the next 10 years can attract investors. This then allows you to sign that individual songwriter from Stratford, Ontario, and invest in their career.