I see two opportunities in addition to the accessibility. The first one is that those who are creating things can now sell them on sites like Etsy. Old-school manufacturing and the creative industries now have a platform to reach customers.
On the other side of it, it's also changing the whole industry in that entrepreneurs are creating e-commerce companies and ordering their products from China. They never see their products. They are held by Amazon and the American market, and then they go out.
There are new business models that are forming, and that means that the talent being created might not be in the manufacturing sector but in sales, branding, design, and global platform development.
What we see with Yona Shtern and Beyond the Rack is the best of e-commerce. What we see with Ethan's group, Frank and—