First of all, I would say that after buying spectrum in 2008, we've been investing a significant amount of money to build the network that we've built in Quebec and in servicing what we have today, which is roughly 23% of the market. That's significant against a very competitive market.
We have three companies and eight brands. We're looking to do the same. We're going to pay $2.9 billion to acquire Freedom.
As you probably also know, in the last auction we invested roughly $450 million, which was paid to the Government of Canada. Therefore, we really have skin in the game here. It's significant in terms of the money we've been investing.
We have a responsibility to our shareholders. We will continue to make sure that at the end of the day they will be able to benefit from the growth we've been able to provide for them. We'll also be able to service the customers we are now providing service for in the regions that we will now cover with the acquisition of Freedom.