—I don't know if you are invited by the Israel Economic Mission to Canada, but, whoever is heading it, they run events all the time. So they'll do technology for banking and they'll get a bunch of companies that develop something and they'll go and get all of the big Canadian banks to buy other countries' technology. They'll go and do something for communications. They'll get Rogers and the Bell Media all to buy something that was made elsewhere. How can we as Canadians do the same?
We may sell language, but we sell technology at the end of the day. There are lots of companies like us, and it can be very sector oriented or it can be category oriented, and I think the way to do it is for the trade commissioners to try to create these little events. I live on an airplane. I hunt all day and if I knew there was some sort of a schedule that I can go from one hive to another, I would, because that is what business is about. I think it brings the companies that you want, the Whole Foods of the world all together and then you get a bunch of companies.
What's the notion of a market? You may have the exact same provider, but everybody likes to be in one place where you may have all those providers. It's the same thing; create that mini-market for Canadian companies. That would be my number one advice.