I would like to add to that, because we do see research showing that there are different perceptions by funders or investors when they are assessing the qualities of business opportunities pitched by women and men. There's research that actually shows that even when they were giving the same pitch, women were generally evaluated lower.
Then also during the processes, they were asked different types of questions. Women usually received questions like these: “How do you mitigate this risk?” and “How do you manage this downfall?” When men are pitching, they are more likely to get questions like these: “What is the business growth opportunity? What's your growth strategy?” Research shows that when these different types of questions are being asked, they lead to different outcomes, and more promotional questions are associated with higher dollar amounts being invested.
There are also systemic barriers and stereotypes and implicit biases that exist that perceive women entrepreneurs as less confident. A lot of the time, as we often say at GATE, “Fix the system, not the women.”
