To give some context here, Japan has been a developing market for more than three decades. We have worked through many of the SPS-related issues early on.
Where the focus lies for the beef industry is largely in competing with other global providers of beef. That's why the CPTPP has been so effective. We actually achieved, for a short term, a benefit over our American counterparts in tariff rate advantage, but now I think it is at parity with the Americans.
I would say that, broadly, we understand the Japanese market very well. Now we have been able to really meet their threshold with our existing food safety systems that are in place.
I can't stress enough that Canada's food safety systems are second to none in the world. That makes it easy for us to gain access to some of these countries.
