Each province is going to have to decide whether they want to promote these types of events. We're talking about big events.
Not every single event out there is going to be a UFC event with Georges St. Pierre, drawing, if it be in Toronto, 50,000 people, or in Montreal, where we've just had twenty-odd thousand people. I think it's just a way for schools to promote another sport so that the kids can stay off the street, and within proper surroundings promote that sport.
I have a boxing club that started in one of the very low-privileged areas of Montreal. It has been a success. Now they are spinning it off, and they are doing mixed martial arts and all types of contact sports, because that's what kids want. They want to be physical. We're talking about kids in the age range of teens of 14 or 15 all the way to 21 or 22 years of age.
I think it's just one more area.... I hate to use the expression, but it's another tool in the tool box for sports to be viewed in a positive light and not a negative light.