I think we'll have a better opportunity to do that when the raw leaf regulations are in place, because most, if not all, of the tobacco that's grown in Ontario goes south of the border to be processed and then comes back into Ontario or back elsewhere to be made into actual cigarettes. There's a complex chain of transport.
Right now, if I have a pack of du Maurier that I bought in downtown Toronto, I am almost certain you could not trace back the tobacco in that cigarette to the individual farm. I don't think you could do that now. You may be able to have a better shot at doing that after January 2015, when the raw leaf regulations come in.