That is an excellent question. Bill C-10 can definitely reduce contraband by providing other tools to police forces, especially when they are fighting organized crime. It will also be useful for them when it comes to dealing with reoffenders and when they have to deal with armed persons, violence, and so forth. In that sense, yes.
However, as concerns reducing the rates of tobacco use, it is indisputable. There are documents about this. Products that initiate people to tobacco use in Canada are flavoured tobacco products and cigarillos. There is a good reason why the study of butts in Ontario and Quebec did not include cigarillos. It is because they wanted to put aside data on legal products and focus on illegal products.
I don't think that we are going to get anywhere unless the government tackles flavoured tobacco products, whether it be shisha, menthol cigarettes or strawberry-flavoured and chocolate-flavoured cigarillos. These products are technically not covered by the definition of cigarillo. The manufacturers have managed to circumvent the regulations.
Now, we have to look at the products, as is done elsewhere in the world where neutral packaging has been adopted, among other things. This is what we will have to do if we really want to reduce the rates of tobacco use in Canada.