Yes, it's the Werther effect, a well-known phenomenon, which is why newspapers agreed not to publish articles about famous people and how they killed themselves, yet we have MAID articles in the press daily. I had a patient today with schizophrenia very cavalierly saying that if he didn't get a job and a girlfriend, he's going to request MAID. It's been normalized. Suicide contagion is a well-established phenomenon.
Interestingly, we didn't start looking at this data until the MAID legislation euthanasia program started emerging in some countries. The rates of the countries I named where their rates have gone up and those of the countries around them have gone down is a very legitimate, significant concern. It's modelling. Not only—