I have a comment on the pulp and paper side. In New Brunswick, you might know, we had a mill that actually produced rayon, not paper products, so that's an example of how we can go outside of the box and think about new applications for wood fibre.
I want to comment on the wood products area, which I'm more familiar with.
Traditionally we work on developing new products and so on, but I feel we have a good range of wood products and building products that can be used now. The key for future innovation is to help the receptor industry—in this case the building industry—with regard to how it can make building with wood cheaper, faster, and more economical. I think that's the sector we need to look at and not so much at our own forestry sector.