I'll pick up where Mr. Falk was going.
What I understand from what he was saying is that perhaps awareness should be enough and we don't really need to make these investments. When we heard from the Canadian Home Builders' Association, and when I talked to them in my riding, they really noticed a big increase in their business when these incentive-type funding projects, such as eco-energy retrofit, were in place. You mentioned the leveraging on industrial and commercial properties. In that program, it was something like the government would invest a dollar and there would be four or five dollars spent by the homeowner. That's where I see some of the benefit of why it makes eminent sense to do these.
To change gears a bit, Mr. Finet, right off the top, you mentioned that 90% of your business is with government and 10% is with private. What's the reason for that?