Thank you very much, Mr. Chairman.
I thank the member for speaking to my condition as the Quakers say. The fact is that we're very excited about the possibilities that the Canada-EU comprehensive economic and trade agreement, or CETA, will bring. You have in the EU the biggest francophone market in the world and the second biggest anglophone market in the world. So there's something for everyone.
We will help every company we can that is interested, and our main task is reaching out and making companies aware of our services. What is particularly useful to us in the context of the OLMCs is that we have national and provincial partners who will fill a room for us, because it's not much use our going out to the people we already know. It's nice, as they build exports and they create jobs and sustain prosperity. What we want to do is to get the message to companies that may already be exporting and don't know that they can have government help. They may be exporting only to the United States, or to safe markets, and don't know they can now export to these other countries, to the world's single biggest market.
It's also a very important market, in particular, for francophone companies because of the partnerships you can make with French and Belgium companies that lead south into the francophone countries of Africa.
So this is where we're engaging. In fact, right now we're still designing an outreach program because, as you know, agreement in principle and actual agreement on a text are two different things. So we're not quite there, but it's expected shortly. So at this stage we're sending negotiators across the country to anybody who requests information, and we're pushing to bring them news of the potential. For example, one went to Miramichi in January, at the invitation of the local chamber of commerce, to talk to them exactly about this issue, which is what are the new markets. And I have to say that our companies are small francophone ones across Canada or anglophone companies in Quebec. They're not just looking at the obvious markets; they're looking at making partnerships but also going beyond and reaching into maybe newer markets like Poland.
So at this stage we're still describing the potential. On the next wave, what we'll try to do is to arrange, through every means—electronic, virtual, video conference, and webinars—to get people who are already present in our trade sections across Europe to describe in greater detail the potential of the markets and in the sectors where our companies are operating.