Again, we would have to assess it. We haven't audited it, but what we would be looking for is whether they have something that, as you say, would be an ongoing approach to understand the needs of their users across the broad range of those users.
Evidence of meeting #25 for Public Accounts in the 41st Parliament, 2nd Session. (The original version is on Parliament’s site, as are the minutes.) The winning word was data.
A video is available from Parliament.