I think it's pretty tough to motivate somebody and make somebody take a drug treatment program. You'll see people who get sentenced in court, and part of their sentence is to abstain from alcohol. If they're outside and they're an addict, that's usually a recipe for disaster.
Alcoholics Anonymous doesn't go around the community and solicit people to come to their meetings. People have to make a conscious decision to attend those meetings. If they're not there for their own reasons, on their own motivation, then it's likely to fail.
Having said that, I know there are a lot of people within institutions who want the help. They don't like their lifestyle. There are some who like the lifestyle, the career criminals.
It's very tough to motivate people. People have to motivate themselves.