The next key step is really this pilot project we are undertaking. We have gone out to the marketplace to look for an engineering, procurement, and construction firm to help us in that endeavour. We are rapidly advancing that and narrowing in on the chosen provider. As Ross mentioned, we would be gearing up to do a kind of pilot project at some point next year. Our goal is to have a type of demonstration facility, if you will, that would be located at one of our distribution centres in Edmonton. I kind of liken it to a model house in a new condo development, or something along those lines, where people can come and see the product actually being solidified and reliquefied.
We are progressing in our discussions with interested producers. I will say that those who are interested are the ones who are not currently connected to pipelines and who probably don't have much reasonable probability of having a pipeline connection.
In terms of the end market, we've done some initial analysis on our own, and certainly Asia would appear to be the strongest end-market possibility, not only for the bitumen but also for the polymer once it's separated out. There are end markets, certainly, in Asia for that polymer if it's not used in a closed-loop cycle to bring it back.
I would just caution the committee that it's early days. This is really true R and D work, but as we've taken every step in this process, every step has been very encouraging.