I would also add that we have two key documents. One is online, which allows teachers to go online and plan their school trips and plan what information they would like. We also have a printed document that is sent out to a lot of the schools across Canada, which highlights the school programs we have and allows them to contact us in order to set up a specific program they would like to see for their students.
On October 6th, 2011. See this statement in context.