In 2014, the Legion undertook a review that indicated that although a number of Canadians would like to participate or become members of the Legion, especially younger veterans, they felt they didn't have time. They had family responsibilities and weren't of the stage in either their career or their personal life that they would be able to commit time. However, that doesn't stop the Legion from reaching out.
When the war in Afghanistan ended in 2015, we held a welcome home campaign. Every Legion branch across the country reached out to veterans of the war in Afghanistan to welcome them to the community, to welcome them to the branch. We had, over that one-week period, 9,000 veterans from the war in Afghanistan come out to the Legion to see what the Legion could offer. If you have a need, you don't have to be a Legion member to receive the assistance that the Legion can provide.
We have to continue to engage and to do outreach to individuals, as I said, in areas that they are familiar with. We have to take remembrance to them. We have to take the message to them, to hopefully draw them in to provide the recognition and support they need.