Mr. Speaker, I am delighted that the hon. member has spent 35 years in the teaching profession. I hope the hon. member would continue in that role of teaching young people in the province of Quebec the hazards of smoking
It should be noted that the National Cancer Institute of Canada said this about advertising: "There is substantial evidence that young people are aware of and respond to cigarette advertising".
The U.S. Food and Drug Administration said: "Image based advertising is particularly effective with young people in that the information conveyed by imagery is likely to be more significant to young people than information conveyed by any other means of advertising".
I want to say to the hon. member that members of the Bloc Quebecois can throw that aside and accuse the government of being unreasonable, but the hon. member knows full well that this government has been prudent and has been reasonable. We have provided an implementation period for all those involved. Notwithstanding that, we are different from the province of Quebec because we are not banning sponsorship-