With regard to government advertising: (a) what is the overall budget for the print advertising campaign which has appeared in newspapers or other print media outlets concerning Old Age Security, under the heading “Placing Old Age Security on a Sustainable Path”; (b) who did the creative work on these ads; (c) if the answer to (b) is an outside party or agency, who was the outside party or agency; (d) what was the cost of the creative work; (e) what media outlets did the ad appear in, and, for each, on which date or dates was the ad inserted; (f) what was the cost of each individual insertion; (g) who determined the colour scheme for the ads; and (h) what was the rationale for the colour scheme?
In the House of Commons on September 17th, 2012. See this statement in context.