Welcome, everyone.
Similar to Mark, my wife and I were also outstanding young farmer nominees. This was probably more than 25 years ago. Nevertheless, my wife is still managing the farm. She was hauling grain yesterday.
There are a lot of different things. Of course, I did things a little bit differently. I lived on a farm. My older brother and I took my father's equipment, and we went out and rented land, and that was how we got our base in farming. I also then went out and became a schoolteacher. I taught school for 34 years to support my farming habit.
You mentioned the price of land. I had the same stories and discussions with my parents when it was the price it was then. Every time a new quarter comes up, we go through the same discussion about how you can ever make any money on it at that particular point, but I think that's a continuous thing.
The succession planning, though, I think is a critical aspect of it. You have to make sure you find quick and easy ways. That's why when you take a business approach to it, you realize there are ways to keep your folks involved in it. After a while the older guys might like driving the tractor, and there comes a time when you don't want them driving it anymore, but at least they are still part of it. People say the age of farmers is going up. Well, we just don't want to give up. We want to die as a farmer. It's not the tax implications; it's the fact that there's something really important about getting your hands dirty and getting involved in all of these types of things.
The point I wanted to make in the time I have here is that farmers are the true environmentalists. They are the true conservationists. When you speak to where we are going and how the consumer ties in one way and another, I think it's important, whether you have learned your skills through 4-H or through the discussions you have with the panels here, to recognize that it's important for you to make sure you get the message out there.
It's not a case of defending; it's a case of promoting. We hear so many things, and we know market-led arguments get thrown in. I'm sure you have heard that if you follow the money, you will know why somebody wants to put a limitation on one type of a product versus another. I think that really becomes the critical part that you and your organizations have to look at.
We know it's difficult to get farmers to agree. When you go down to the coffee shop or the curling rink, you know that if there are two farmers, there are going to be two or three different positions by the time they are finished discussing something.
It's important for you to be able to look at and work together for the future. You have these great opportunities to develop the social media side of it. Yes, sometimes you're going to have to go and debunk the things that get thrown at you, because they are designed to make it difficult for you, but I think it's important that you stand up and try to work toward it.
I'm going to leave that with you. Maybe you could comment on some of the ways you are looking at getting the message out that when it comes down to it, you are the ones who understand and care about the land and understand how important it is. If you're going to be kissed because you're a farmer, you have to make sure you get that food out to the world, and just go from there.
Thank you.