If you care about global emissions going down, you should encourage as much investment in Canada as you possibly can because the standards that our industry has in this country are unparalleled compared to the rest of the world. Take methanol, for example, the market for which is growing at 6% to 7% every year like clockwork. If you made it out of coal, it would be six to eight times more energy-intensive than the methanol that's made in Canada.
If you care about reducing Canadian GHGs, we should be looking at the individual users of fuels. Insulation, energy efficiency, helping consumers retrofit their homes with styrofoam, or any of the other potential energy efficiency options will reduce fuel use significantly. Rather than cleaning the fuel that we have, we should be reducing the fuel that we use when it's literally just radiating off the top of roofs.