One of the things that concerns me with respect to industry and failing to adapt to changing markets, changing technologies, is that, ultimately, unless we adapt, much like in the natural world, certain industries are going to be less and less competitive.
How do we change the mindset amongst industry to see the opportunities in adapting to a new world, recognizing the science that we can't continue to increase levels of carbon dioxide in the atmosphere without ultimately costing us more than we can afford? How do we get that message through?
