To put it directly, the unsubscribe process must be relatively simple. According to the CRTC regulations and the legislation, the unsubscribe link must be readily available to consumers when they want to unsubscribe from a given site.
In 2012, the CRTC issued an information bulletin advising companies of its general views on the matter. We told them that unsubscribing must not be complicated. Having to go through two or three steps to unsubscribe discourages people from doing so. I cannot be more specific because there are things going on, but I can tell you that many of our investigations address this particular point that you have raised.
Thank you for the question.