Yes. I think the first point to make is that there is an emerging category of providers, most of whom, I'd say, are local in their communities and who create employment there. These are not the big names we're usually familiar with; these are the folks who are working hard to bring broadband to your community.
Spectrum is the lifeblood of the industry; you need spectrum to execute. So to use the Calgary example, if I could, to acquire spectrum for the rural areas sitting around the city of Calgary, an operator today would have to bid on spectrum in an auction for let's say a population of one million, when in fact all they really needed and wanted was to get access to 100,000 rural homes and businesses in and around the city proper.
So if there's one challenge to broadband for rural Canadians, it's that with lower population density, it's just much more costly to reach them. Can you imagine now if we, as an operator, have to get access to those 100,000 people in the rural boundaries around the city and have to bid on the city of Calgary to do so, and to which we have no intention of providing delivery? That, in my mind, is just one simple way in which the rules need to change.